8 Temmuz 2012 Pazar

QR Codes in Greeting Cards

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Extend the message in your greeting card with a QR code. Here, I incorporated a QR code into a card , which played the result of the static art I created.
Another clever use of a 2d code extends the user experience through a video. After drawing the artwork, I scanned it and manipulated it in Photoshop; several layers were created and edited to add elements and move parts of the image around. I then rendered it as a .avi file. NOTE: I've taken the landing page down; you can see how the code resolved by watching the video, below.


The 2d code appears on the back of greeting card; the art is on the front. NOTE: The landing page is no longer active; scanning the code will not work.
Once the video was rendered, I embedded it into a web page, copied the URL, generated a QR code and placed it on the back of the card, along with some basic instructions. Below, you can see the result when the code resolved.

video


Chris Lehan is the Director of Product Development at Impressions Incorporated (a multi-color printer in St. Paul, MN specializing in the complete production of customized printing and paperboard packaging). http://www.i-i.com/Follow me on Twitter @chrislehan

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